Lead Generation

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Lead Generation

Lead Generation

25-50 warm leads per month. Defined up front. Measured every week.

Most lead-gen agencies pad their numbers by counting anyone who opened an email as a 'lead'. We don't. Before we start, we agree on exactly what counts as a warm lead for your business: what industries, what titles, what company sizes, what signals matter. Then we deliver a consistent 25-50 per month — prospects who meet your criteria and have opened, clicked, or positively replied to outreach. Every week, you get a report showing exactly what's working and what isn't.

What you get

A steady flow of qualified prospects delivered to a CRM, spreadsheet, or inbox of your choice. Weekly reporting with open rates, click rates, reply sentiment, and a short written summary. Full transparency on the lists, sequences, and tools we're using on your behalf. A shared definition of 'warm lead' that you can hold us accountable to. And a 3-month minimum commitment, because lead gen takes a few cycles to tune — anyone promising instant results is lying.

How it works

Week 1: We agree on your ideal customer profile, target list criteria, and what 'warm' means for your business. Weeks 2-3: We build the target list, draft outreach sequences, and get your approval. Week 4 onward: Leads start flowing. Every week you get a report. Every month we review what's working and adjust.

Who this is for

Small and mid-size businesses that need predictable pipeline but don't have a full-time SDR team. Consultants, agencies, professional services firms, healthcare practices, and specialty B2B companies where a few good leads per week is the difference between a good year and a great one. If you've tried cold outreach internally and burned out, or worked with an agency that gave you garbage leads — this is built for you.

What's included

25-50 Warm Leads / Month

Consistent monthly delivery. Not 'up to' or 'as many as' — a floor we commit to.

Clear Warm-Lead Definition

Agreed in writing before we start. No moving goalposts, no padded numbers.

Weekly Reporting

Open rates, click rates, replies, and a short written summary every single week.

You Own The Data

Lists, sequences, and reply history are yours. If we part ways, you keep everything.

Platform-Agnostic

We'll deliver into HubSpot, Salesforce, Pipedrive, a spreadsheet, or straight to your inbox.

3-Month Minimum

Lead gen needs time to tune. 3 months is our floor — not because we like long contracts, but because shorter doesn't work.

Engagement shape

Starts at $2,000 / month. 3-month minimum engagement. Outbound tooling (Apollo, Clay, Lemlist, etc.) can be client-owned or billed separately at cost.

Frequently Asked Questions

Whatever we agree on in writing before we start. Typically: the prospect matches your target criteria (industry, size, title, geography) AND has shown positive engagement — opened, clicked, replied with interest, or booked a meeting. We don't count bounces, out-of-offices, or 'unsubscribe'.

The first 2-3 weeks are setup and list-building. The next 2-3 weeks are the first sequence hitting inboxes. After that we have enough data to start optimizing. A 1-month engagement would be all setup and no optimization — we wouldn't do it and you wouldn't get value.

Almost certainly yes. We've run outbound for accounting, healthcare, legal, SaaS, specialty retail, and niche B2B. The first conversation is about whether we can build a good target list for your ICP — if we can't, we'll tell you up front and not take the engagement.

No, and anyone who does is selling you something. Our job is to consistently put qualified, interested prospects in front of you. Closing them is sales — that's on your team (or on a joint engagement where we help with that too).
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Ready to Stop Doing It All Yourself?

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